Flower Shop العربية

Baghdad · All Months

Erbil (local)

Where the flowers come from — countries, farmers and product types

Erbil (local)

$16.1K

Share of revenue: 0.9%

Net profit
$5,583
Margin
43.1%
Non-revenue
$1,334 · 11.9%
Avg Selling Price
$5.31
Avg cost
$3.02
Products
6

ROI: 53.3%

Revenue by month

Profit margin by month

Sales by branch

Same flower, different country

Product types bought from more than one country: price and cost per item, margin and non-revenue rate

Rose

CountryAvg Selling PriceAvg costMarginNon-revenueRevenue
Iran $6.34 $5.59 11.9% 5.6% $507.0K
Kenya $6.83 $6.20 9.3% 1.1% $434.7K
Erbil (local) $5.73 $3.10 46.0% 19.3% $9,140

Best margin: Erbil (local) Lowest cost per item: Erbil (local)

Baby Rose

CountryAvg Selling PriceAvg costMarginNon-revenueRevenue
Iran $7.05 $5.66 19.7% 7.3% $116.1K
Kenya $7.26 $6.61 8.9% 0.5% $147.1K
Erbil (local) $6.10 $3.77 38.2% 2.2% $5,963

Best margin: Erbil (local) Lowest cost per item: Erbil (local)

Farmers

Named farms in the Product List

FarmerCountryRevenueNet profitMarginNon-revenueAvg Selling PriceProducts
Mina Erbil (local) $16,061.95 $5,583.41 43.1% 11.9% $5.31 6

Farmer sales by month

What matters most

Margin alone is misleading: a type with a high margin but tiny sales earns little. The Importance Score combines both.

How the Importance Score (0–100) is calculated

40%Share of total net profitwhat it really earns for us (margin × sales)
+
25%Order reach% of customer orders that include it
+
20%Share of revenuehow big it is in our business
+
15%Profit margin(price − cost) ÷ price; 50%+ = full marks

Each part is scaled so the best one gets 100.

Margin vs size

Right = bigger share of sales (log scale) · Up = higher margin · Bubble size = profit. Lines: our average margin (43.1%) and average share (16.67%).

⭐ Stars · 1

Big sales and good margin. Protect them: never run out, keep the price.

روز Roze مینا 50CM

🚚 Volume drivers · 1

Big sales but thin margin. Small price or cost improvements here move a lot of money.

بەیبی روز مينا 50CM

💎 Niche gems · 4

Good margin but small sales. Promote, display or bundle them to grow.

بەیبی روز مينا 40CM روز Roze مينا 40CM گولی مینا ئیرانی مینا ئیرانی ناوه ند

#Product ScoreZoneNet profit shareOrder reach Revenue shareMarginTrend
1 روز Roze مینا 50CM
98.6
⭐ Stars 42.99% 59.5% 49.31% 45.4% ▼ 100.0%
2 بەیبی روز مينا 50CM
58.4
🚚 Volume drivers 26.16% 30.0% 27.4% 34.5% ▼ 100.0%
3 بەیبی روز مينا 40CM
34.8
💎 Niche gems 13.04% 9.9% 9.73% 48.4% ▼ 96.3%
4 روز Roze مينا 40CM
30.9
💎 Niche gems 10.13% 8.1% 7.6% 50.2% ▼ 94.0%
5 گولی مینا ئیرانی
22.0
💎 Niche gems 4.49% 6.6% 3.54% 45.3% ▼ 86.8%
6 مینا ئیرانی ناوه ند
20.5
💎 Niche gems 3.19% 6.8% 2.43% 45.7% —

Trend = sales in the last 3 months compared with the 3 months before.

Product types from Erbil (local)

Which kinds of products bring the sales and the profit

Share of revenue by type

Profit margin by type

TypeRevenueShareNet profitMarginNon-revenueAvg Selling PriceProducts
Rose $9,139.96 56.9% $2,965.69 46.0% 19.3% $5.73 2
Baby Rose $5,963.34 37.1% $2,188.74 38.2% 2.2% $6.10 2
Other Flower $958.64 6.0% $428.97 45.4% 1.5% $2.11 2

Biggest loss-makers

✓ No product lost money here. Nice work.

Country, farmer and type come from the “Product List” sheet in the Excel file.