Flower Shop العربية

Baghdad · All Months

Others

Where the flowers come from — countries, farmers and product types

Others

$31.5K

Share of revenue: 1.7%

Net profit
$6,394
Margin
21.9%
Non-revenue
$504 · 6.6%
Avg Selling Price
$5.59
Avg cost
$4.37
Products
20

ROI: 25.4%

Revenue by month

Profit margin by month

Sales by branch

Same flower, different country

Product types bought from more than one country: price and cost per item, margin and non-revenue rate

Greenery

CountryAvg Selling PriceAvg costMarginNon-revenueRevenue
Iran $1.60 $1.20 24.7% 3.5% $197.5K
Others $12.25 $9.00 26.6% 0.5% $7,610

Best margin: Others Lowest cost per item: Iran

What matters most

Margin alone is misleading: a type with a high margin but tiny sales earns little. The Importance Score combines both.

How the Importance Score (0–100) is calculated

40%Share of total net profitwhat it really earns for us (margin × sales)
+
25%Order reach% of customer orders that include it
+
20%Share of revenuehow big it is in our business
+
15%Profit margin(price − cost) ÷ price; 50%+ = full marks

Each part is scaled so the best one gets 100.

Margin vs size

Right = bigger share of sales (log scale) · Up = higher margin · Bubble size = profit. Lines: our average margin (21.9%) and average share (25.0%).

🚚 Volume drivers · 1

Big sales but thin margin. Small price or cost improvements here move a lot of money.

Accessory / Packaging

💎 Niche gems · 2

Good margin but small sales. Promote, display or bundle them to grow.

Greenery Stock

⚪ Low priority · 1

Small sales and thin margin. Order on demand or consider dropping.

Flower

#Type ScoreZoneNet profit shareOrder reach Revenue shareMarginTrend
1 Accessory / Packaging
91.1
🚚 Volume drivers 66.67% 79.4% 73.34% 20.4% ▼ 6.0%
2 Greenery
39.8
💎 Niche gems 31.16% 20.8% 24.15% 26.6% ▼ 59.8%
3 Stock
13.3
💎 Niche gems 0.27% 0.2% 0.13% 43.5% ▼ 100.0%
4 Flower
8.5
⚪ Low priority 1.9% 3.2% 2.39% 19.1% ▼ 93.6%

Trend = sales in the last 3 months compared with the 3 months before.

Product types from Others

Which kinds of products bring the sales and the profit

Share of revenue by type

Profit margin by type

TypeRevenueShareNet profitMarginNon-revenueAvg Selling PriceProducts
Accessory / Packaging $23,115.31 73.3% $4,262.76 20.4% 7.4% $4.75 16
Greenery $7,610.00 24.1% $1,992.33 26.6% 0.5% $12.25 2
Flower $752.69 2.4% $121.20 19.1% 3.4% $5.23 1
Stock $39.61 0.1% $17.23 43.5% 0.0% $9.90 1

Country, farmer and type come from the “Product List” sheet in the Excel file.