Kerkuk · All Months
Erbil (local)
Where the flowers come from — countries, farmers and product types
Erbil (local)
$652
Share of revenue: 1.6%
- Net profit
- $82
- Margin
- 46.1%
- Non-revenue
- $219 · 36.5%
- Avg Selling Price
- $3.26
- Avg cost
- $1.76
- Products
- 6
ROI: 14.4%
Revenue by month
Profit margin by month
Sales by branch
Same flower, different country
Product types bought from more than one country: price and cost per item, margin and non-revenue rate
Farmers
Named farms in the Product List
| Farmer | Country | Revenue | Net profit | Margin | Non-revenue | Avg Selling Price | Products |
|---|---|---|---|---|---|---|---|
| Mina | Erbil (local) | $652.01 | $81.85 | 46.1% | 36.5% | $3.26 | 6 |
Farmer sales by month
What matters most
Margin alone is misleading: a type with a high margin but tiny sales earns little. The Importance Score combines both.
How the Importance Score (0–100) is calculated
Each part is scaled so the best one gets 100.
Margin vs size
Right = bigger share of sales (log scale) · Up = higher margin · Bubble size = profit. Lines: our average margin (46.1%) and average share (25.0%).
⭐ Stars · 1
Big sales and good margin. Protect them: never run out, keep the price.
🚚 Volume drivers · 2
Big sales but thin margin. Small price or cost improvements here move a lot of money.
| # | Product | Score | Zone | Net profit share | Order reach | Revenue share | Margin | Trend |
|---|---|---|---|---|---|---|---|---|
| 1 | بەیبی روز مينا 50CM |
89.1
|
⭐ Stars | 122.74% | 31.0% | 39.3% | 54.7% | — |
| 2 | گولی مینا ئیرانی |
58.1
|
🚚 Volume drivers | 20.27% | 55.2% | 31.34% | 35.3% | ▲ 156.3% |
| 3 | روز Roze مینا 50CM |
40.7
|
🚚 Volume drivers | 26.76% | 13.8% | 25.38% | 42.6% | — |
| 4 | روز Roze مينا 40CM |
21.7
|
🔻 Losing money | -48.5% | 10.3% | 3.97% | 69.1% | — |
Trend = sales in the last 3 months compared with the 3 months before.
Product types from Erbil (local)
Which kinds of products bring the sales and the profit
Share of revenue by type
Profit margin by type
| Type | Revenue | Share | Net profit | Margin | Non-revenue | Avg Selling Price | Products |
|---|---|---|---|---|---|---|---|
| Baby Rose | $256.26 | 39.3% | $83.96 | 54.7% | 43.8% | $6.25 | 2 |
| Other Flower | $204.35 | 31.3% | $15.69 | 35.3% | 32.1% | $1.93 | 2 |
| Rose | $191.40 | 29.4% | -$17.80 | 46.2% | 38.4% | $3.61 | 2 |
Most profitable products
- 1بەیبی روز مينا 50CM+$100.46
- 2روز Roze مینا 50CM+$21.90
- 3گولی مینا ئیرانی+$16.59
- 4مینا ئیرانی ناوه ند+-$0.90
- 5بەیبی روز مينا 40CM+-$16.50
- 6روز Roze مينا 40CM+-$39.70
Biggest loss-makers
- 1روز Roze مينا 40CM-$39.70
- 2بەیبی روز مينا 40CM-$16.50
- 3مینا ئیرانی ناوه ند-$0.90
Country, farmer and type come from the “Product List” sheet in the Excel file.