Sulaymani · All Months

Erbil (local)

Where the flowers come from — countries, farmers and product types

All Countries Iran Kenya Erbil (local) Others

Erbil (local)

$1,578

Share of revenue: 0.9%

Net profit: $338
Margin: 33.1%
Non-revenue: $184 · 15.4%
Avg Selling Price: $1.38
Avg cost: $0.92
Products: 2

ROI: 27.2%

Revenue by month

Profit margin by month

Sales by branch

Same flower, different country

Product types bought from more than one country: price and cost per item, margin and non-revenue rate

Other Flower

Country	Avg Selling Price	Avg cost	Margin	Non-revenue	Revenue
Iran	$3.11	$2.29	26.4%	25.2%	$1,191
Erbil (local)	$1.38	$0.92	33.1%	15.4%	$1,578

Best margin: Erbil (local) Lowest cost per item: Erbil (local)

Farmers

Named farms in the Product List

Farmer	Country	Revenue	Net profit	Margin	Non-revenue	Avg Selling Price	Products
Mina	Erbil (local)	$1,577.95	$337.51	33.1%	15.4%	$1.38	2

Farmer sales by month

What matters most

Margin alone is misleading: a type with a high margin but tiny sales earns little. The Importance Score combines both.

Product types Top 60 products

How the Importance Score (0–100) is calculated

40%Share of total net profitwhat it really earns for us (margin × sales)

25%Order reach% of customer orders that include it

20%Share of revenuehow big it is in our business

15%Profit margin(price − cost) ÷ price; 50%+ = full marks

Each part is scaled so the best one gets 100.

Margin vs size

Right = bigger share of sales (log scale) · Up = higher margin · Bubble size = profit. Lines: our average margin (33.1%) and average share (50.0%).

⭐ Stars · 1

Big sales and good margin. Protect them: never run out, keep the price.

گولی مینا ئیرانی

🔻 Losing money · 1

Lose money overall. Fix the price or stop buying.

مینا ئیرانی ناوه ند

#	Product	Score	Zone	Net profit share	Order reach	Revenue share	Margin	Trend
1	گولی مینا ئیرانی	95.2	⭐ Stars	114.82%	95.1%	94.94%	33.9%	▼ 85.8%
2	مینا ئیرانی ناوه ند	7.7	🔻 Losing money	-14.82%	4.9%	5.06%	17.6%	▼ 100.0%

Trend = sales in the last 3 months compared with the 3 months before.

Product types from Erbil (local)

Which kinds of products bring the sales and the profit

Share of revenue by type

Profit margin by type

Type	Revenue	Share	Net profit	Margin	Non-revenue	Avg Selling Price	Products
Other Flower	$1,577.95	100.0%	$337.51	33.1%	15.4%	$1.38	2

Most profitable products

1گولی مینا ئیرانی+$387.54
2مینا ئیرانی ناوه ند+-$50.02

Biggest loss-makers

1مینا ئیرانی ناوه ند-$50.02

Country, farmer and type come from the “Product List” sheet in the Excel file.